Bridgestone has risen quickly to a leading position in the world tire industry, particularly since it took over its one-time mentor, Firestone. It now has a strong position in each of the three main developed markets and it is growing strongly in the developing markets. This profile analyses the company in depth to assess whether it will pull ahead of its rivals in the next few years.

Overview
A summary of the business activity of the company and how it has got to where it is today

Production
What the company produces and where the products are made worldwide.

Marketing
Sales details and current marketing strategy. 

Financial
Key operating statistics and ratios for the last three years.

Technical developments
A review of R&D expenditure and recent  innovations and product launches.

Strategy
The company strategy derived from official statements and external observations.
 
Future Prospects
An assessment of the recent achievements of the  company and a view of its likely prospects, taking into account its financial strength, R&D activity and marketing strategy. 

This report is in preparation and will be available in 2011.

Bridgestone has risen quickly to a leading position in the world tire industry, particularly since it took over its one-time mentor, Firestone. It now has a strong position in each of the three main developed markets and it is growing strongly in the developing markets. This profile analyses the company in depth to assess whether it will pull ahead of its rivals in the next few years.

Overview
A summary of the business activity of the company and how it has got to where it is today

Production
What the company produces and where the products are made worldwide.

Marketing
Sales details and current marketing strategy. 

Financial
Key operating statistics and ratios for the last three years.

Technical developments
A review of R&D expenditure and recent  innovations and product launches.

Strategy
The company strategy derived from official statements and external observations.
 
Future Prospects
An assessment of the recent achievements of the  company and a view of its likely prospects, taking into account its financial strength, R&D activity and marketing strategy. 

This report is in preparation and will be available in 2011.